Nvidia has dominated the market for chips that power artificial intelligence, and now two of the biggest names in tech appear to be studying its game plan.

According to a report from Moomoo carried by Google News, both Google and Broadcom have begun emulating Nvidia's approach to AI chips, treating the company as a "role model." The report says the two firms are moving toward what it calls a "closed-loop" AI chip strategy.

A closed-loop approach generally refers to a company controlling more of the pieces that make its chips work together, rather than relying on outside parts. The source frames this as following Nvidia's lead, though it does not detail the specific steps Google or Broadcom are taking.

The broader context is hard to miss. Nvidia's chips have become the default engines behind the current wave of AI, and its success has reshaped how rivals and partners think about building their own silicon. When a market leader sets the template, others tend to follow.

It is worth noting the limits of what is being reported here. The Moomoo item is brief and does not provide figures, timelines, or named executives. Readers should treat it as an early signal rather than a detailed roadmap.

Why it matters: If Google and Broadcom really are reorganizing their chip strategies around Nvidia's model, it suggests Nvidia is not just winning sales but also defining how the entire industry designs the hardware that runs AI.